💆 Batiste Dry Shampoo Settlement: A $2.5 Million Wake-Up Call on Ingredient Disclosure
Estimated Payout: $2 Per Unit Get up to to $10 with No Proof
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In a recent turn of events, Batiste dry shampoo, alongside Church & Dwight, Co. Inc. (C&D), the company responsible for marketing the product, has come under legal scrutiny. A $2.5 million class action lawsuit has been settled, accusing the defendants of deceptive marketing and false advertising for not disclosing the presence of benzene in certain Batiste shampoo products.
The Batiste case isn't an isolated one. Earlier this year, a $3.65 million settlement was reached in a similar lawsuit against Sure and Brut antiperspirant spray products, which also allegedly contained benzene without adequate disclosure. Furthermore, 2022 saw Proctor and Gamble issuing a massive recall for certain shampoos and conditioners due to benzene contamination. Similarly, a $2.3 million settlement was reached over benzene in Coppertone Sunspray products.
Benzene, the common denominator in these cases, is a colorless and odorless chemical associated with severe health risks upon prolonged exposure. Both the Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA) have issued advisories against benzene exposure, underscoring the gravity of the situation.
Potential claimants in the Batiste/Bare class action are those who purchased certain Batiste products for personal use, not for resale, within the United States. The settlement allows claims for up to five products without proof of purchase. However, for claims on more than five products, evidence of purchase is required. The eligible purchase period extends through May 30, 2023.
The settlement fund totals $2,500,000. Individuals filing a valid claim without proof of purchase can expect compensation for up to five products at an estimated $2.00 per product. Additionally, a separate fund of $600,000.00 is set aside for coupons or vouchers for individuals claiming purchases of other Batisteâ„¢ Products besides Bareâ„¢ dry shampoo products. The actual payout may vary depending on the number of valid claims filed.
This unfolding scenario emphasizes the imperative of transparency in ingredient disclosure by companies to prevent potential health risks and uphold consumer trust. The Batiste settlement, along with the aforementioned cases, serves as a stern reminder to the industry about the legal and ethical obligations companies have towards their consumers, particularly when it comes to product safety and truthful advertising.
To be eligible to receive a payment from the $2.5 Million Batiste/Bare Dry Shampoo Benzene Class Action Settlement, you must complete a class action Claim Form by November 15, 2023 at 11:59 PM Pacific Time electronically.
